A new division called Xbox XP will take the lead on “film and television, consumer products, strategic partnerships, and live experiences,” with a focus “on how people experience our franchises beyond the games themselves.”
Sigh…
A new division called Xbox XP will take the lead on “film and television, consumer products, strategic partnerships, and live experiences,” with a focus “on how people experience our franchises beyond the games themselves.”
Sigh…
I think they’ve really underestimated just how little consumers care about IP when the product attached to it is trash.
20 years ago, Halo was one of the most beloved gaming IPs. Now, after a decade of garbage, hardly anyone gives a shit about it.