Amazon allegedly tricked people into signing up for Prime and then trapped them with a monthly subscription by making it next to impossible to cancel. This settlement fails to hold Amazon executives accountable for their actions and the fine is effectively a slap on the wrist – it’s less than 1-percent of Amazon’s revenue last year. When the government does not fight for real accountability, giant corporations like Amazon treat fines for potentially illegal conduct as just the cost of doing business and it risks incentivizing future lawbreaking that costs people money.