The recent surge in fuel prices due to the war in Iran has spurred demand for electric vehicles around the world, and Chinese car makers are making the most of the opportunity.
The recent surge in fuel prices due to the war in Iran has spurred demand for electric vehicles around the world, and Chinese car makers are making the most of the opportunity.
There are around 290m cars in the us for the 330m people
There are around 420m cars in Europe for the 730m people
So while the actual amount of cars in all of Europe is more than the US the percent car ownership in a single country is insane
Than why don’t they buy foreign EV’s? There were options but now both Hyundai and Kia have stopped selling EV models last year solely in the US. In my opinion that makes the choice for BYD logical as these US established brands can’t even sell their EV’s.
Hyundai has pulled the ioniq 6 but the ioniq 5 and soon to be ioniq3 are sold in the USA still. Unless there was some news I missed. For Kia, Im not sure what their status is.
My own opinion, they were too expensive and the EV charging network wasn’t built up enough to prevent people from feeling like the available range options weren’t large enough.
Still, the absolute number is what matters, still bigger market.
If you are making an ad campaign, all of the US speaks the same language, generally has the same safety regulations, and a much larger percent of the people are your target ad personnel
The EU is a cohesive unit for regulations but speak many different language and once you branch out of the EU to all of Europe you can see why there are huge advantages to advertising in the US.
So no it’s not the absolute number that matters