Apple's most affordable MacBook ever appears to be a resounding hit with customers, based on comments shared by CEO Tim Cook this week. On an earnings call on Thursday, Cook said that customer response to the MacBook Neo has been "off the charts" since the laptop was unveiled in March. "We could not be happier with how things are going at the moment," he said.
To be fair I would say the vast majority of Mac users are using their machines purely for browsing, note taking, etc regardless of what model they’re on. Most buy a Mac so they can prop open the lid and show off the Apple logo to everyone else. It’s a status symbol, it’s a flag of conformity.
So the Neo fills that niche without spending an arm and a leg to do so AND you can actually easily repair some things on it. As a netbook it’s perfect.
Mac users are using their machines purely for browsing, note taking, etc
That and battery life. Apple’s chips are amazingly power efficient. If I’m going to a long meeting for work and don’t expect to have easy access to a power outlet, I’m going to grab an iPad or Mac instead of my work laptop. I prefer Windows’ desktop environment, (Apple seems to design for “different” instead of “better” UI), but the battery life on Windows laptops tends to be like half of what a comparable Mac (or an iPad) will achieve.
Basically, there’s a reason Macs tend to be propped open for long periods of time. It’s because a Windows laptop would have already run out of battery 45 minutes ago.
To be fair I would say the vast majority of Mac users are using their machines purely for browsing, note taking, etc regardless of what model they’re on. Most buy a Mac so they can prop open the lid and show off the Apple logo to everyone else. It’s a status symbol, it’s a flag of conformity.
So the Neo fills that niche without spending an arm and a leg to do so AND you can actually easily repair some things on it. As a netbook it’s perfect.
That and battery life. Apple’s chips are amazingly power efficient. If I’m going to a long meeting for work and don’t expect to have easy access to a power outlet, I’m going to grab an iPad or Mac instead of my work laptop. I prefer Windows’ desktop environment, (Apple seems to design for “different” instead of “better” UI), but the battery life on Windows laptops tends to be like half of what a comparable Mac (or an iPad) will achieve.
Basically, there’s a reason Macs tend to be propped open for long periods of time. It’s because a Windows laptop would have already run out of battery 45 minutes ago.