• Micromot@piefed.social
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    7 hours ago

    How are dating apps still a business if they are made to lose their customers?

    I don’t think they would still exist or be profitable for the companies owning them if they were actually good at getting people together.

    I think more than half of the new couples meet on dating apps because the opportunities to meet people IRL have been heavily reduced since the pandemic.

    • TubularTittyFrog@lemmy.world
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      7 hours ago

      they sell your data. they sell ads. they have optional features you can extra for that are expensive and some people use them. i have been using dating apps for 15 years now. they haven’t changed that much. it’s just that they are all swipe apps on your phone now. but the business model has been the same since the 2000s, it’s basically freemium service like free to play online games are. and it’s profitable because while the vast majority never pay, the small number who do, spend a lot, and are called ‘whales’. the business model is all about getting the whales. people like me, who have never paid once in a 15 years, aren’t really making them any money.

      again, you clearly dont’ use apps and you’re just making stuff up.

      • athatet@lemmy.zip
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        6 hours ago

        Nobody in this thread has posted any sources and until then everyone is just making stuff up.