cross-posted from: https://piefed.world/c/tech/p/1137331/meta-deploys-momfluencers-to-counter-child-safety-criticism-meta-is-using-instagram-infl
- Meta invites the moms to glossy events promoting its “Teen Account” safeguards, and the influencers then repeat the company’s talking points to their thousands of followers.
- Many of the influencer posts include easy-to-miss disclosures or hashtags indicating they have a paid partnership with Meta.
- TTP also identified doctors and psychologists who are touting Instagram’s Teen Accounts and have a financial relationship with Meta.
- Despite Meta’s promotion of the Teen Accounts, reports have shown that they fail to protect young users from content related to sex, drugs, and violence.
- Some influencers are also advocating for one of Meta’s top policy priorities: legislation to require the Apple and Google app stores to handle user age verification.
- One medical influencer who was paid to post about the Teen Accounts said they had not been aware of child safety lawsuits against Meta and felt “manipulated” by the company.
- The influencer said Meta edited the script for their Teen Accounts post and gave it an algorithmic boost, helping it rack up millions of views.



“Deploy the momfluencers.”
“A-are you sure sir? The damage they could cause mig-”
“DEPLOY THEM!”
Is this a Monty Python reference?