Potentially impacting all AI search engines and chatbots known to poorly paraphrase source links, a German court has ruled that Google is liable for false statements in AI Overviews.
The ruling came in a case flagged by The Decoder, where two publishers found that Google’s AI Overviews incorrectly linked them to scams and other sketchy business practices. After smearing publishers by making affirmative statements like “Yes, [it] is known for dubious business practices and is often perceived as a scam,” Google failed to correct the misleading output, even after the publishers sent a cease-and-desist letter earlier this year.
Google tried the usual arguments to shield itself from liability for false statements in AI Overviews, such as arguing that most users understand that AI outputs aren’t always accurate and must be verified.
And by making their user’s initial impression one that might be wrong, they effectively poison people’s thought processes as they sift through the rest of the actual results. Is that a better experience for the users?
And just to be absolutely clear, my understanding is that giving your users the best experience possible is what’s going to result in retaining the most market share. Search is free, users will happily use a different search engine if a particular one doesn’t work or annoys them.
So here’s my conclusion: this method of using AI in search is not only frustrating for users, but also bad for Google. For the sake of their users, they should stop. For their own sake, they should stop.