• HereIAm@lemmy.world
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    2 days ago

    They really value your privacy though. They’ve extensively vetted each and every one of them. Only the bestest of friends get to gorge on your data!

    I don’t understand how the data broker market works. There are thousands and thousands of these companies all selling the same data they hold on you. Surely if all 1750 of them gather the same stuff it would become essentially worthless?

    • AA5B@lemmy.world
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      8 hours ago

      I believe the key is data aggregators. The first roun of sales is to an aggregator. They Hoover up everything to create a connected dossier on everyone, also including public sources of information, to “add value”. Then the entire internet buys it

      But maybe not directly. A lot of the time the entire internet is buying a list that meets demographic criteria. “Give me a list of validated email addresses that have used Lemmy, posted about tpb , and use a vpn based in another country”