There are some instances where he name-drops Quebec and Canada when talking about buying things locally (here in Quebec, Xyz is available at ABC) or dealing with the government (due to import laws in Canada)
Also when he shows things in packages they are bilingual french/eng, but that should be like that all across Canada AFAIK


















https://inspection.canada.ca/en/food-labels/labelling/industry/bilingual-food-labelling
People complain that this regulation makes non Quebec parts of Canada comply with french language, while in Quebec, allegedly, products are able to be presented in only french