On July 27, 2026, BMW began delivering a full-screen Spider-Man: Brand New Day movie advertisement to the dashboard Control Display (the car's main center screen...
It should be illegal even then or at least completely unacceptable. Car isn’t something cheap where the excuse of subsidizing it’s price with ads can be used, it should never ever display ads.
The only reasonable approach after car starts displaying ads is to ram it into this brands headquarters, preferably filled with something that has a tendency to rapidly expand.
That should be illegal, unless the car is in park with the parking brake applied and the engine stopped.
It should be illegal even then or at least completely unacceptable. Car isn’t something cheap where the excuse of subsidizing it’s price with ads can be used, it should never ever display ads.
The only reasonable approach after car starts displaying ads is to ram it into this brands headquarters, preferably filled with something that has a tendency to rapidly expand.