Every food commercial, advertisement, and packaging in the US is currently protein obsessed. I just bought 3 burritos, and the most noticeable thing on the entire package is its protein content. TV commercials about waffles are advertising that they have X amount of protein per serving. The products in my jobsite’s vending machine have protein all over every package.

Did America have a protein thing recently?

  • Hond@piefed.social
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    4 hours ago

    GLP-1, Ozempic or weightloss drugs.

    heres a youtube video about it: https://www.youtube.com/watch?v=l4y3r5vyac8

    havent watched it. this discussion just popped up in another forum a few hours ago.

    probably something about the lower calories intake while still getting enough proteins or smth like that.

    • velma@sh.itjust.works
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      4 hours ago

      It’s this, the weightloss drugs. Protein AND fiber products are being pushed everywhere.

      • Elting@piefed.social
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        3 hours ago

        Fiber atleast you cant get too much of, and the majority of people don’t get enough to begin with.

          • Elting@piefed.social
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            2 hours ago

            I was referencing mostly that people already by and large get more protein than they need, and that it is easier to get to an amount of protein where it starts being bad for you (at least if you eat a regular western diet). Of course anything in excess is bad for you.

        • velma@sh.itjust.works
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          3 hours ago

          For sure! Especially millennials - there’s way too many of us dying from colon cancer these days.

    • Aquila@sh.itjust.works
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      3 hours ago

      Im guessing it also has something to do with all the noise around lowered testosterone in men lately. Protein dude bro think