Wendy’s has gone full Wendy’s, releasing a 15-hour RPG based on the fast-food chain’s branding.
From the article,
WendyQuest was developed in collaboration with 81monkeys, a Canadian-based company, based on the 2D style of turn-based JRPG classics like Dragon Quest and Final Fantasy. As more and more games launch with full AI use disclosures, the WendyQuest Steam listing proudly proclaims the game as “100% fresh and 100% human made.”
Somebody’s gotta mention I Love You, Colonel Sanders! and it might as well be me.
Oooh, the Wiki page calls it ‘advergame,’ as a generic term for the entire genre.