I though those are the same brand?
Mostly because every time i mention Lidl in online discourse people automatically switch over to using Aldi or every time there’s a picture of some goods that for me are sold in Lidl, the description says Aldi.
They’re different stores, but they cover the same niche with broadly the same market strategies (having very affordable in-store brands, packaging products in boxes to make re-stocking the shelves more efficient etc.) So a lot of people talk about them interchangeably.
I though those are the same brand? Mostly because every time i mention Lidl in online discourse people automatically switch over to using Aldi or every time there’s a picture of some goods that for me are sold in Lidl, the description says Aldi.
They’re different stores, but they cover the same niche with broadly the same market strategies (having very affordable in-store brands, packaging products in boxes to make re-stocking the shelves more efficient etc.) So a lot of people talk about them interchangeably.