Last new Mac I bought was the 2006 Mac Pro. The first x86 tower. I still consider it a good value because it was modular and upgradable and I did do many repairs and upgrades to it over the 10 years I ran the thing. I wasn’t impressed with the cylinder, so my next machine after that was a hackintosh and I’m still using the hardware form that even though I stopped dual booting when Apple dropped 32bit support.
which period “back then” are you referring to? 1976 maybe? the Apple I was affordable (at just $666.66 😄) compared to other kits at the time, but the Apple II (1977) cost more than twice what a TRS-80 did and afaik since then Apple has always positioned itself as a premium brand.
i don’t recall them ever having a comparative-price-related marketing slogan or campaign, but maybe i’m forgetting something?
“Cost less” was never Apple’s thing. Maybe “Does more at great cost”?
It actually was their slogan back then. Until they noticed people are dumb and easily manipulatable
Last new Mac I bought was the 2006 Mac Pro. The first x86 tower. I still consider it a good value because it was modular and upgradable and I did do many repairs and upgrades to it over the 10 years I ran the thing. I wasn’t impressed with the cylinder, so my next machine after that was a hackintosh and I’m still using the hardware form that even though I stopped dual booting when Apple dropped 32bit support.
which period “back then” are you referring to? 1976 maybe? the Apple I was affordable (at just $666.66 😄) compared to other kits at the time, but the Apple II (1977) cost more than twice what a TRS-80 did and afaik since then Apple has always positioned itself as a premium brand.
i don’t recall them ever having a comparative-price-related marketing slogan or campaign, but maybe i’m forgetting something?