I cannot wrap my head around the economics of the ad industry. They work to make your life worse in the most obnoxious and disgusting ways possible, and they - and any brand that works with then by association - are hated and reviled by that. Yet, it makes BILLIONS and companies spend billions on it, even if you seriously piss off your potential clients doing that (BMW’s Spiderman ads, for example).

I don’t get it.

EDIT: just to clarify, I don’t think I’m a special snowflake immune to ads ffs. I’m talking about the ads in the enshittification spectrum, like the ones that blare inside the media center of your brand new car, the ones that makes sites unreadable, the ones shoved every minute in your 10 minute videos, things like that. But I understand that I may be inside my own ad hate bubble, I really dislike ads in general and I try to avoid them them best I can.

  • meco03211@lemmy.world
    link
    fedilink
    arrow-up
    8
    ·
    21 hours ago

    The advertising you are seeing doesn’t work that well on you. I’m in the same boat. That doesn’t mean it doesn’t work. There’s a ton of advertising where I’m a net negative. That doesn’t mean the overall output is negative.

    • Iconoclast@feddit.uk
      link
      fedilink
      arrow-up
      1
      ·
      9 hours ago

      Most advertising is about building brand recognition. It doesn’t matter whether you buy their product or not - the fact that you can name the company whose product you’re not buying means the ad worked.

      • meco03211@lemmy.world
        link
        fedilink
        arrow-up
        1
        ·
        2 hours ago

        Unless I go on to buy it, no it didn’t. And there have absolutely been times I’ve explicitly avoided a company because of their advertising. As I said, I’m a net negative to those ads.

    • cattywampas@lemmy.world
      link
      fedilink
      arrow-up
      5
      ·
      21 hours ago

      And it’s probably not even true that ads don’t work on OP. Everyone likes to think they’re built different.

      • meco03211@lemmy.world
        link
        fedilink
        arrow-up
        2
        ·
        20 hours ago

        That’s why I specified the ads OP was seeing. For me, there might be ads that are seemless with something else in doing that I don’t notice and might work. But in OPs example in his reasons to you, fuck any fucking company that puts an ad inside my goddamn car. Ads at the gas pump can get fucked as well.

      • Tiger Jerusalem@lemmy.worldOP
        link
        fedilink
        arrow-up
        1
        ·
        21 hours ago

        Not my case at all, I can see the value of an ad made by a content creator I like. My complain is about things that falls into the enshittification spectrum, like ads on the media center of their brand new cars. I know I would be pissed off by it, but maybe I’m on my own bubble of ad hate.