lemmy.net.au
  • Communities
  • Create Post
  • Create Community
  • heart
    Support Lemmy
  • search
    Search
  • Login
  • Sign Up
return2ozma@lemmy.world to Technology@lemmy.worldEnglish · 8 hours ago

Streaming services’ obnoxiously loud ads become illegal on July 1 in California

arstechnica.com

external-link
message-square
39
fedilink
414
external-link

Streaming services’ obnoxiously loud ads become illegal on July 1 in California

arstechnica.com

return2ozma@lemmy.world to Technology@lemmy.worldEnglish · 8 hours ago
message-square
39
fedilink
Illinois passed a similar law, giving services more incentive to make ads less booming.
alert-triangle
You must log in or register to comment.
  • MinnesotaGoddam@lemmy.world
    cake
    link
    fedilink
    English
    arrow-up
    7
    arrow-down
    1
    ·
    2 hours ago

    Excuse me, I am finally glad I’m in California for a reason besides the food

    • Snapz@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      35 minutes ago

      You’re taking a lot for granted then. Seek out some broader perspective

    • grue@lemmy.world
      link
      fedilink
      English
      arrow-up
      4
      arrow-down
      1
      ·
      edit-2
      1 hour ago

      On one hand, this, on the other hand, y’all are trying to destroy the entire concept of property rights by putting government-snitch DRM in 3D printers. You’ve got some work to do to crawl out of that net negative.

    • MeowerMisfit817@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      1 hour ago

      Happy Cake Day!

  • Anonymous_Leaker@lemmy.world
    link
    fedilink
    English
    arrow-up
    4
    ·
    3 hours ago

    Imagine when your grandmother watches them, it is already turned up too loud.

    • MinnesotaGoddam@lemmy.world
      cake
      link
      fedilink
      English
      arrow-up
      2
      ·
      2 hours ago

      Dude I got tinnitus. I watch louder than gran

      • Anonymous_Leaker@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        2 hours ago

        Wowsers!

  • nanometer1625@thelemmy.club
    link
    fedilink
    English
    arrow-up
    8
    ·
    4 hours ago

    Hell yeah California. Suck it, Peacock.

  • bigbangdangler@reddthat.com
    link
    fedilink
    English
    arrow-up
    11
    ·
    4 hours ago

    The socialist shithole strikes again! Capitalists love loud ads.

    • acosmichippo@lemmy.world
      link
      fedilink
      English
      arrow-up
      3
      ·
      3 hours ago

      WHAT

  • w3dd1e@lemmy.zip
    link
    fedilink
    English
    arrow-up
    4
    ·
    3 hours ago

    FINALLY

  • EntheoNaut@lemmy.ml
    link
    fedilink
    English
    arrow-up
    47
    ·
    6 hours ago

    Adblock and piracy is the only way.

    Fuck Big Media

    • Whitebrow@lemmy.world
      link
      fedilink
      English
      arrow-up
      9
      ·
      3 hours ago

      Now we just need to normalize audio between action sequences and normal conversation, that shit hella disproportionate a lot of the time.

      • MinnesotaGoddam@lemmy.world
        cake
        link
        fedilink
        English
        arrow-up
        1
        ·
        2 hours ago

        I mean my audio system pulls the dialog into the center channel and puts everything else into the surround so it’s easier to pick out.

        I am shit at picking out a voice in a crowd, so that helps me immeasurably.

  • nroth@lemmy.world
    link
    fedilink
    English
    arrow-up
    7
    arrow-down
    3
    ·
    4 hours ago

    Focusing on the real problems of our time

    • Snapz@lemmy.world
      link
      fedilink
      English
      arrow-up
      2
      ·
      34 minutes ago

      Didn’t takeaway from anything else to do this. Grow up.

  • Boomer Humor Doomergod@lemmy.world
    link
    fedilink
    English
    arrow-up
    66
    arrow-down
    1
    ·
    7 hours ago

    Imagine seeing ads…

    • MinnesotaGoddam@lemmy.world
      cake
      link
      fedilink
      English
      arrow-up
      3
      ·
      2 hours ago

      Your browser does not support playing HTML5 video. You can download a copy of the video file instead.

    • scops@reddthat.com
      link
      fedilink
      English
      arrow-up
      25
      ·
      4 hours ago

      Imagine paying for ads…

      This is one of those headlines for a problem I had no idea existed

      • Holytimes@sh.itjust.works
        link
        fedilink
        English
        arrow-up
        2
        ·
        2 hours ago

        Use to be a problem on TV too. The same type of laws regulate tv ads.

        And they are still too loud

      • Brave Little Hitachi Wand@feddit.uk
        link
        fedilink
        English
        arrow-up
        1
        ·
        2 hours ago

        Sincerely. I refuse to comprehend some people.

    • Midnight Wolf@lemmy.world
      link
      fedilink
      English
      arrow-up
      3
      ·
      3 hours ago

      Me every year at super bowl time: ❔

      • toddestan@lemmy.world
        link
        fedilink
        English
        arrow-up
        1
        ·
        edit-2
        9 minutes ago

        I still don’t get the people who say they are going to watch the Super Bowl for the ads, then the day after the game they’re bitching about how terrible the ads were.

        I’m like… yeah… they are ads…

        Admittedly back in the .com days there were some good ones.

      • MinnesotaGoddam@lemmy.world
        cake
        link
        fedilink
        English
        arrow-up
        1
        ·
        2 hours ago

        I miss when ads were fun and you’d watch the superbowl to see the new California raisins animation and Michael Jackson video.

        Smooth Criminal was amazing the first time it aired. Still great, but the long video blew us away.

    • fleem@piefed.zeromedia.vip
      link
      fedilink
      English
      arrow-up
      7
      ·
      5 hours ago

      no thank you

  • Babalugats@feddit.uk
    link
    fedilink
    English
    arrow-up
    12
    ·
    edit-2
    6 hours ago

    granny has the audio for her TV shows turned up because she can barely hear them. On the ad break the volume is insane 🙉

    • ColeSloth@discuss.tchncs.de
      link
      fedilink
      English
      arrow-up
      9
      ·
      3 hours ago

      This was made illegal decades ago on network and cable television. About time it circled around to streaming.

    • adarza@piefed.ca
      link
      fedilink
      English
      arrow-up
      3
      ·
      4 hours ago

      one of the reasons i have captions on all the time. so i can keep the volume low enough during the program that the loud(er) advertisements don’t knock me out of my chair… or interrupt my nap.

  • SnowMeowXP@lemmy.world
    link
    fedilink
    English
    arrow-up
    10
    ·
    8 hours ago

    I think if I experience this a number of times, I’ll stop watching that channel.

  • DevDave@piefed.social
    link
    fedilink
    English
    arrow-up
    6
    ·
    7 hours ago

    https://en.wikipedia.org/wiki/ReplayGain - works fairly well for audio. I imagine some sort of mean average would be good enough for balancing a movie’s loudness to the adverts.

    • MinnesotaGoddam@lemmy.world
      cake
      link
      fedilink
      English
      arrow-up
      1
      ·
      2 hours ago

      I used an app to level my entire audio collection to 93 dB a while back. Now it’s all the same loud at the same number. It just took a day of work.

    • too_high_for_this@lemmy.world
      link
      fedilink
      English
      arrow-up
      5
      ·
      7 hours ago

      https://en.wikipedia.org/wiki/Dynamic_range_compression

      • mic_check_one_two@lemmy.dbzer0.com
        link
        fedilink
        English
        arrow-up
        3
        ·
        4 hours ago

        Yeah, in the audio production world, it’s commonly referred to as a “compander”. A compressor for the loud parts, and an expander for the quiet parts. Commonly used in speaker phones for being able to pick up a large range of volumes, meeting rooms for remote meetings, plug-and-play ballroom mic systems, overhead announcement systems, etc… Basically anything that you want to set up once and then never worry about tuning. They can be a pain to properly dial in at first, but can be extremely useful.

      • DevDave@piefed.social
        link
        fedilink
        English
        arrow-up
        3
        ·
        7 hours ago

        Indeed this is an overly solved problem. Personally I prefer ReplayGain for music and some video-audio productions while compression is great for making voices clearer. Thinking about adverts, compression would likely be the winner for making it less jarring decibel wise.

  • The Velour Fog @lemmy.world
    link
    fedilink
    English
    arrow-up
    3
    arrow-down
    1
    ·
    6 hours ago

    Now do broadcast TV.

    • FullPenguin@lemmy.world
      link
      fedilink
      English
      arrow-up
      10
      ·
      5 hours ago

      That was passed federally in 2010 under the CALM Act

      • WYLD_STALLYNS@lemmy.dbzer0.com
        link
        fedilink
        English
        arrow-up
        12
        ·
        3 hours ago

        How do viewers report violations?

      • The Velour Fog @lemmy.world
        link
        fedilink
        English
        arrow-up
        7
        ·
        5 hours ago

        Oh wow. In that case it is definitely not being followed on my local stations.

        • mic_check_one_two@lemmy.dbzer0.com
          link
          fedilink
          English
          arrow-up
          6
          ·
          4 hours ago

          That’s because enforcement is largely based on viewer reports. And nobody bothers to report them.

Technology@lemmy.world

technology@lemmy.world

Subscribe from Remote Instance

Create a post
You are not logged in. However you can subscribe from another Fediverse account, for example Lemmy or Mastodon. To do this, paste the following into the search field of your instance: !technology@lemmy.world

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related news or articles.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots


  • @L4s@lemmy.world
  • @autotldr@lemmings.world
  • @PipedLinkBot@feddit.rocks
  • @wikibot@lemmy.world
Visibility: Public
globe

This community can be federated to other instances and be posted/commented in by their users.

  • 3.96K users / day
  • 9.52K users / week
  • 16.4K users / month
  • 31.7K users / 6 months
  • 2 local subscribers
  • 85.7K subscribers
  • 9.93K Posts
  • 334K Comments
  • Modlog
  • mods:
  • L3s@lemmy.world
  • enu@lemmy.world
  • Technopagan@lemmy.world
  • L4sBot@lemmy.world
  • L3s@hackingne.ws
  • BE: 0.19.9
  • Modlog
  • Instances
  • Docs
  • Code
  • join-lemmy.org